SoundCloud‘s new retailer is altering the merch panorama for artists, who all-too-often undergo monetary losses when hidden charges minimize into their income.
A choice of SoundCloud Subsequent Professional artists now have the chance to promote unique merchandise whereas preserving 100% of their income, the corporate introduced this week. The store, which is at the moment in beta, eschews all stock and storage charges in addition to upfront and hidden prices so artists can design and promote unique merchandise, retaining 100% of the income.
How does it work? Artists ship their merch designs to the SoundCloud Retailer to be mocked up, manufactured and offered. Every merchandise, from attire to unique vinyl and equipment and extra, is made-to-order with quick transport, per SoundCloud.
Artists additionally retain their merch rights with the flexibility to promote merch elsewhere, however throughout the Soundcloud Retailer, their merchandise stay unique solely throughout the drop. Plus, followers are notified when merch drops through emails and in-app notifications.
“Our data shows that fans are most engaged when you release a new track,” per SoundCloud. “By dropping merch with SoundCloud, we’ll help amplify the reach of your latest release and promote merch to your fanbase when they’re most engaged, all using our in-house notification capabilities.”
A choose few artists at the moment have merch accessible through the brand new SoundCloud Retailer, together with Wiz Khalifa and Denzel Curry, amongst others.
Subsequent Professional artists can now apply to promote their merch. You possibly can store the SoundCloud Retailer and discover out extra right here.
