In a sea of ordinary artist merchandise, Jauz has chosen to swim in opposition to the present with a practical pageant innovation.
The DJ and producer has partnered with premium pageant gear model RaveRunner to develop and drop an revolutionary anti-theft hydration pack, designed particularly for the high-energy environments of digital dance music festivals.
The limited-edition collaboration encompasses a dual-chamber design constructed to resist the trials of rail-riding and mosh pit mayhem, environments the place Jauz’s followers ceaselessly finds themselves. Most notably, the pack incorporates a number of anti-theft compartments, a direct response to the larceny epidemic that has plagued music festivals in recent times.
c/o RaveRunner
Theft at festivals has been a rising concern, significantly concerning the lack of private gadgets like smartphones. A survey printed in 2022 by RaveRunner, which polled over 450 U.S. festival-goers aged 18 to 55, revealed that roughly 1 in each 32 attendees skilled telephone theft or loss.
In a nod to Jauz’s shark-themed branding, the pack contains 3M reflective shark fins that illuminate underneath flash pictures, making certain fashion factors aren’t sacrificed for safety. This consideration to aesthetic element demonstrates a savvy understanding of their goal demographic, who worth each performance and Instagram-worthy pageant equipment.
The model has confirmed the collaboration might be “extremely limited” with no plans for future manufacturing runs, creating a direct collector’s attraction amongst Jauz’s devoted fanbase.
You should purchase the hydration pack right here.
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