In a potential street map for her upcoming marketing campaign, Michelle Wu takes a swipe at critics who’re threatened by town’s progress and defends Boston and employees as a “family” in a letter to metropolis staff.
“For some, our progress is a threat,” Wu writes, an oblique reference to her critics and challenger Josh Kraft. “Because we are proof that when we listen, learn and partner with our communities to build trust – the results speak for themselves. That’s threatening to those who aren’t interested in listening to, learning from, or collaborating with the people they serve.”
Kraft, son of Patriots proprietor Robert Kraft, is planning to formally launch his marketing campaign subsequent week in Roxbury, sources mentioned.
Wu’s family-friendly letter to staff – penned earlier this week – reads like a preview of how she’s prone to marketing campaign from the protection of her Metropolis Corridor bunker with new daughter Mira in tow.
“So far she’s been joining me for everything from daily staff check-ins and press interviews, to virtual bill signings, winter weather prep meetings, and her first in-person Cabinet meeting,” Wu writes. “With Mira’s arrival, I’ve been thinking even more than usual about home and family. And with all that’s going on in the world, I’ve been reflecting on the unique responsibility we have as City workers to make Boston feel like both home and family, for everyone.”
The letter signifies that Wu is prone to proceed to journey together with her new child and take full benefit of the sympathy issue from the general public.
The Boston mayor delayed her State of the Metropolis handle till March, giving her time to answer Kraft from the sidelines moderately than bounce proper into the hearth. She has not formally declared she is operating for a second time period, resulting in some hypothesis she’s going to bow out for the profitable non-public sector.
“Like so many of us, I got into this line of work to make a difference in people’s lives, to expand access and deliver services that empower families to thrive here,” Wu writes. “To build a city that works and feels like home for every one of our residents. A city that treats every person like a neighbor and every neighbor like a family. Nothing will change that. We will continue to deliver on that promise. We have streets to plow, trash and recycling to collect, sidewalks to fix, and potholes to fill. We have students to teach, workers to train, residents to serve, and families to protect. And we will continue to show up every day, roll up our sleeves, and get to work for the people and city we love.”
Kraft wants to come back out sturdy subsequent week. It will likely be the primary time he’s talked about his marketing campaign and the problems and Wu’s document.
If he doesn’t come out aggressive and problem Wu instantly, it’ll make him appear unprepared for the marketing campaign and too weak to outlive a troublesome marketing campaign.
Wu is certain to come back out swinging as a part of her stealth marketing campaign, wanting to outline Kraft as wealthy, out of contact and never even a Boston resident till just a few years in the past.
Kraft purchased an costly apartment within the North Finish however earlier than that lived in swanky Chestnut Hill.
However he has been lively within the Boston neighborhood for years together with his position as the top of philanthropy for the Kraft household companies. He’s reportedly trying to open his marketing campaign headquarters in Nubian Sq. in Roxbury.
