Bumble is lastly catching up with competitor Tinder with a brand new ID verification characteristic as relationship app customers urge for extra security measures.
Along with ID verification, the corporate additionally launched three extra options, together with a characteristic that flags inappropriate messages in chat earlier than customers hit ship and the power to share date particulars with associates. Bumble additionally launched a “Discover” web page devoted to serving to customers discover matches with comparable pursuits.
Bumble’s new verification characteristic lets customers submit an image of a government-issued ID to authenticate their identification and earn a badge for his or her profile. This enables customers to kind profiles in accordance with those that are ID verified and in addition to ask their matches to finish the verification course of.
The characteristic is presently out there within the U.S., U.Okay., Australia, Canada, France, India, Eire, Spain, Germany, Mexico, and New Zealand. It plans to increase to further markets quickly.
Bumble’s ID verification badge comes as AI makes it more durable to determine which relationship profile is actual or faux. It additionally comes as romance scams proceed. Rival Tinder expanded its identification verification program final 12 months to the U.S., U.Okay., Brazil, and Mexico.
Moreover, a brand new “Share Date” characteristic permits Bumble customers to share their date particulars—such because the particular person they’re assembly, the time, and placement—with individuals they belief. If plans change, they’ll replace their associates instantly within the app. Tinder launched a “Share My Date” characteristic in April 2024.
One other characteristic centered on security, “Review Before You Send,” targets the messaging part, the place customers steadily encounter inappropriate messages. Initially launched for the Compliments characteristic, Assessment Earlier than You Ship reminds senders to edit flagged messages earlier than sending.
Bumble’s new “Discover” expertise presents a brand new method to discover probably the most suitable individuals. Much like Tinder’s “Explore” web page, customers can discover totally different classes to search out individuals with shared relationship intentions, comparable pursuits, and communities. The profiles are refreshed each day.
The characteristic bulletins are a part of Bumble’s try to revive progress to its relationship app, following a 3.8% decline in quarterly app income to $212.4 million within the fourth quarter.
