Calm is launching a brand new standalone app for extra customized sleep assist, the corporate introduced on Tuesday. The brand new Calm Sleep app is on the market on iOS and is designed to assist individuals wind down, sleep higher, and get up refreshed, Calm says.
The app options Calm’s content material with new options designed to assist customers attain their sleep objectives. Calm Sleep begins by getting individuals to finish a brief onboarding questionnaire. The app then creates a personalised sleep plan, together with really useful content material and every day duties designed to enhance sleep, specializing in areas resembling digital hygiene, train, stress discount, and sleep surroundings.
Calm Sleep includes a “sleep readiness” bar that will increase as customers full duties all through the day. The corporate says this bar provides a visible cue to assist customers construct higher habits.
The app additionally syncs with wearables by means of Apple HealthKit, permitting customers to take motion on their sleep information.
At launch, Calm Sleep will function new Sleep Tales from radio host Delilah and actor Andrew Scott, alongside an present library of over 300 hours of sleep content material and 500 Sleep Tales. Calm notes that each one new sleep content material may have 4 weeks of unique availability on Calm Sleep earlier than being launched on Calm.
Calm first entered the sleep content material area 10 years in the past with the launch of Sleep Tales, that are audio bedtime tales for each youngsters and adults. Since then, Sleep Tales have been performed greater than 1 billion instances, Calm says.
“Calm is a global leader in sleep, with more than half our users already turning to us for rest and some of the most widely used content and tools on the market,” stated Jon Tien, Chief Product Officer at Calm, in a press launch. “Now with Calm Sleep, we’re introducing a product built entirely around the sleep experience, from daytime habits to nighttime routines. We’re helping people feel more empowered in their sleep journey, not just more informed about it, bringing back a sense of ease and joy to bedtime.”
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The free model of Calm Sleep permits customers to discover the customized plan, every day duties, and wearable integration. To unlock the app’s full content material and expertise, there’s a Calm Sleep Premium subscription, which prices $69.99 per yr.
The corporate plans to launch on Android sooner or later sooner or later.
