First got here Beanie Infants, then Funko Pop figures. Now, there’s Labubu, the most recent craze to hit popular culture, and boy, oh, boy, they’re right here with a vengeance! Put together yourselves for the period of “cute-ugly” monsters, as a result of Sony has a Labubu film within the works!
Sony Footage has acquired the display screen rights to the Chinese language doll model to supply a film and, if profitable, launch a franchise. No producer or filmmaker is at present connected to the mission, as Sony signed the deal this week. There’s additionally no indication if the film might be live-action or animated.
“Designed by Hong Kong-born, European-based artist Kasing Lung and initially made by How2 Work as part of a line of monster figurines, Labubu took off when Chinese retailer Pop Mart took over making and selling them in 2019,” reviews The Hollywood Reporter.
Labubu’s began blowing up not too long ago for 2 main causes. One, individuals love shopping for “blind boxes.” I’ve by no means understood the attraction – I don’t like spending my cash on issues except I do know what I’m getting – however I’m not the target market for Labubus. Plus, there’s all the time the possibility you would get a double, after which it’s important to commerce with somebody or promote it on-line. That seems like such a problem. The second cause Labubus grew to become so common is the movie star issue. As soon as high-profile celebrities began sporting Labubus on their purses, backpacks, and journey baggage, the gloves had been off.
Whereas placing a Labubu film into growth is the following pure step within the model’s evolution, it’s a big gamble. If the movie is animated, it might take as much as 3-4 years to get it into theaters. Will individuals nonetheless care about Labubu by that point? Fads come and go, and there’s no telling what the lasting attraction of Labubu is. They might endure for years to come back, or individuals might recover from them actually quick. Even Funko Pops are beginning to wrestle and may very well be out of enterprise inside a 12 months if individuals don’t begin buying them once more. Think about the Funko Pop landfills! Oh, the humanity!
What do you concentrate on Sony stepping into the Labubu enterprise? Do you have any Labubus? Ought to the movie be live-action or animated? Tell us what you suppose within the feedback part under.
