Grammarly rebrands to ‘Superhuman,’ launches a brand new AI assistant | TechCrunch

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Sometimes, when an organization acquires one other, it can soak up the brand new firm’s branding or combine it with its personal id. Grammarly is doing one thing completely different: After buying e-mail consumer Superhuman in July, the corporate is renaming itself “Superhuman.”

Regardless of the branding change, Grammarly, the product, will proceed to be often called it has. Nonetheless, the corporate says it is considering rebranding merchandise like Coda, a productiveness platform it acquired final yr, in the long term.

The corporate can also be launching an AI assistant referred to as Superhuman Go that’s constructed into Grammarly’s current extension. The assistant can present writing recommendations, give suggestions on emails, and you may even join it with different apps like Jira, Gmail, Google Drive, and Google Calendar to arm it with extra context. The assistant can use these connections to do duties like logging tickets or fetching your availability whenever you’re scheduling a gathering.

Picture Credit:Superhuman

Superhuman mentioned it plans so as to add performance to allow the assistant to fetch knowledge from sources like CRMs and inside methods to recommend adjustments to your emails.

Customers can strive Superhuman Go by turning on a toggle within the Grammarly extension, which can allow them to join it to completely different apps. Customers can even check out completely different brokers within the firm’s agent retailer, which embrace a plagiarism checker and a proofreader, launched in August.

All Grammarly customers can check out Superhuman Go proper now, although the corporate can also be promoting product bundles. Its Professional subscription plan will value $12 per 30 days (billed yearly) and can allow grammar and tone assist in a number of languages. The Business plan will value $33 per 30 days (billed yearly) and can give customers entry to Superhuman Mail.

Static Superhuman Go 2
Picture Credit:Superhuman

Superhuman mentioned it additionally needs so as to add extra AI-powered options to the Coda doc suite and Superhuman e-mail shoppers, equivalent to fetching particulars from exterior and inside sources to create extra particulars in paperwork and e-mail drafts robotically.

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Grammarly has for the previous few years made a concerted effort to extend its viability as a productiveness suite, exemplified by way of its acquisitions of Coda and Superhuman. With this AI assistant, the corporate is positioning itself to compete higher with the likes of Notion, ClickUp, and Google Workspace, which have launched a number of AI-powered options up to now few years.

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