San Francisco downtown is a ‘ghost city’ that wants revival, mayoral candidate says

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With San Francisco going through file excessive business vacancies, one mayoral candidate has a plan to reshape town’s enterprise district and surrounding areas.

Democrat Mark Farrell, former interim Mayor, is proposing a 20-year imaginative and prescient to revitalize San Francisco’s downtown in a bid to assist town bounce again from challenges exacerbated by the pandemic. His plan features a new park at Embarcadero Plaza and mixed-use buildings that present extra housing choices.

There are additionally tax incentives for companies that relocate to the world. And for those who mandate staff return to the workplace 4 days per week. The objective is to incentivize industries past know-how.

“As I’ve traveled around the world and in our own country over the past few years for work, other downtowns and other cities have recovered from Covid,” Farrell advised CNBC in an interview. “Unfortunately, our city now ranks dead last in economic recovery post Covid. And that, to me is an embarrassment and it needs to change.”

Business actual property vacancies in San Francisco hit a recent excessive of 34.5% within the second quarter, in response to a report final week from Cushman & Wakefield, up from 5% earlier than the pandemic. Manhattan’s emptiness fee for the quarter was 23.6%. Farrell’s objective is to chop San Francisco’s emptiness fee in half by the tip of a primary time period.

A key piece of Farrell’s plan entails getting staff again into town. Lots of San Francisco’s high employers, together with Salesforce, Uber and Visa, have embraced hybrid work, with staffers coming in, at finest, three days per week. On high of that, the tech trade has been battered by layoffs over the previous two years, eradicating 1000’s of individuals from payrolls.

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Below Farrell’s proposal, enterprise that relocate downtown will obtain a gross receipts tax incentive. So will firms that drive staff to return to the workplace 4 days per week. Such mandates have seen pushback in some cities, most not too long ago in Philadelphia, the place unionized metropolis staff misplaced a bid to increase additional an in-person work deadline.

“Right now, if you come downtown, the issue is, is the lack of people, it’s a shell of what it used to be,” Farrell mentioned. The incentives are designed to ensure “employees come back to work multiple days a week in the office to create that vibrancy that will really bring the future of downtown forward,” he mentioned.

Public security is a serious concern, as sure elements of downtown San Francisco are riddled with drug use and homeless encampments. Farrell is asking for a rise in police staffing. He says security and avenue circumstances influence each neighborhood, past San Francisco’s downtown core. 

Conferences and tourism have additionally been sluggish to return to town because the shutdowns that started in early 2020. The park at Embarcadero Plaza can be a part of a plan to convey some that again, Farrell mentioned. He envisions a clear and open park exterior of the Ferry Constructing to attract in staff, residents and vacationers. He likened it to Mission Dolores Park, a San Francisco landmark.

A picture commissioned by Mayoral Candidate Mark Farrell’s marketing campaign to point out its plans for a brand new “world class” park on the Embarcadero sooner or later.

Courtesy: Farrell for Mayor Commissioned from Gensler

For housing, Farrell’s plan consists of “aggressive tax-increment financing” and native incentives to drive quicker housing improvement in addition to conversion of economic buildings to residential. Farrell can be looking for to extend top limits in neighborhoods together with the Monetary District, SoMA and Mission Bay to create “tens of thousands” of recent models and residents, and encourage extra housing in locations like Union Sq., which not too long ago misplaced main tenants together with Macy’s and Nordstrom.

Farrell mentioned the concept is akin to New York’s Hudson Yards, which opened earlier than the pandemic. The undertaking was criticized for its hefty price ticket, however has became successful story with decrease workplace vacancies than different Manhattan neighborhoods. Farrell says his proposal can be a income generator for town however wants anchor initiatives.

“Right now the problem is downtown,” Farrell mentioned. “We don’t have people working here. And it is a ghost town. And what that translates into is a loss of sales tax revenue, property tax revenue that is decreasing in major ways when buildings are selling for 10 or 20 cents on the dollar. At the end of the day, those resulting commercial property taxes are putting a massive hole in our budget here in San Francisco.”

Farrell first has to win an election that options numerous well-known native candidates, together with sitting Mayor London Breed, philanthropist Daniel Lurie and Board of Supervisors President Aaron Peskin. In keeping with the metropolis authorities’s web site, 13 individuals have certified for the November election.

—CNBC’s Ari Levy and Jordan Novet contributed to this report.

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