YouTube is increasing its Creator Music platform with an AI-powered characteristic that enables customers to generate customized instrumental music for his or her movies. The device, Music Assistant, is progressively rolling out to creators throughout the U.S. who’re a part of the YouTube Accomplice Program, in response to TechCrunch.
After a beta part in late-2024, Music Assistant is now formally launching to permit creators to generate background music with out worrying about copyright claims, providing a cheap various to licensed music.
Customers can enter textual content prompts describing the precise sort of music they need, specifying the temper, devices, video kind and different standards, earlier than the AI generates a copyright-free observe accessible for obtain. Recommended prompts are additionally offered to assist information the artistic course of.
Music Assistant builds on YouTube’s earlier “Dream Track” experiment, which used DeepMind’s Lyria mannequin to create 30-second AI-generated tracks within the type of particular artists. In contrast to Dream Monitor, which was restricted to Shorts and short-form content material, Music Assistant is being built-in into the broader Creator Music market for long-form content material.
YouTube says the purpose is to offer creators extra flexibility and management over their soundtracks whereas simplifying the music licensing course of. For extra data, take a look at the video under revealed on YouTube’s Creator Insider channel.
